Instantly hydrate, lift, and brighten skin's complexion with this multi-correctional retinol alternative. This plant-based serum smoothes the appearance of wrinkles and supports the skin’s natural moisture barrier without irritation.

Pronounced "buh·koo·chee·owl," this retinol-alternative serum is powered by plant-based bakuchiol extract, clinically proven to reduce the appearance of fine lines and wrinkles. This skin-rejuvenating formula nourishes and protects with a cocktail of intensely hydrating hyaluronic acid, the regenerative superhero plant, purslane (a peptide), antioxidant-rich amla extract, and potent, skin-strengthening ceramides. Unlike retinol, it will not make your skin sensitive to sunlight, so you can use bakuchiol serums both night and day!

Anti-aging and anti-inflammatory properties of bakuchiol, it is a natural and gentler alternative to retinol. 1% active bakuchiol significantly improves skins hydration with no harsh peeling or drying effects of harsher retinoids.

With a unique bouncy texture this serum creates a cushion of actives which immediately leaves skin hydrated, lifted, and glowing.

Ceramides help hold skin together and help your skin defend itself from external aggressors such as pollution and UV rays. Ceramides are one of the anti-aging powerhouses responsible for supporting your skin’s active barrier. Boosting the ceramide level in your skin can help prevent and soothe atopic dermatitis and eczema. Ceramides help retain moisture while encouraging lipid production which can calm and repair skin providing immediate comfort and accelerated skin repair.

Amla is vitamin C dense along with 50 times more antioxidants than blueberries can help ease dry flakey skin. Amla extra is a key phytonutrient and can help fade discoloration and defend skin against premature aging.

Good for all skin types.

✔ Includes CoQ10 to help skin look more tight and firm.
✔ Ceramides help to support lipid production.
✔ Purslane stimulates skin's natural collagen production.
✔ Supports skin’s microbiome.
✔ Vegan, cruelty-free, gluten-free, in sustainable glass packing.
✔ It can be used daily.

Key Ingredients:

• Bakuchiol keeps skin looking firm & helps prevent the signs of fine lines & wrinkles caused by dehydration.
• Hyaluronic acid pulls moisture into the skin & keeps skin flexible and youthful-looking.
• Ceramides hold skin cells tightly together, helps protect them from pollutants & signs of sun damage, & retain moisture.
• Amla extract, rich in vitamin C, delivers antioxidants that fight free radicals, helping to fade the appearance of discoloration & defend against the signs of premature aging.
• Licorice root visibly brightens uneven-looking skin, visibly reduces the appearance of dark spots.
• Purslane, rich in vitamin A, stimulates skin's natural collagen & cell repair process to reduce the appearance of wrinkles, fine lines, and scars.

Full Ingredients List:

(*=Organic) Organic Aloe Barbadensis (Aloe Vera) Leaf Juice*, Glycerin, Leuconostoc/Radish Root Ferment Filtrate, Xanthan Gum, Lecithin, Sclerotium Gum, Pullulan, Lactobacillus/Portulaca Oleracea Ferment (Purslane) Extract, Citric Acid, Sodium Benzoate, Methylsulfonylmethane (MSM), Polysorbate 20, Sodium Phytate, Bakuchiol, Potassium Sorbate, Simmondsia Chinensis (Jojoba) Seed Oil*, Phyllanthus Emblica (Amla) Fruit Extract, Hippophae Rhamnoides (Sea Buckthorn) Fruit Oil, Centella Asiatica (Gotu Kola) Extract, Glycyrrhiza Glabra (Licorice) Root Extract, Ceramide NP, Ceramide AP, Ceramide EOP (Ceramide Complex), Phytosphingosine, Cholesterol, Sodium Lauroyl Lactylate, Carbomer, Ethylhexylglycerin, D-Alpha Tocopheryl Acetate (Vitamin E), Helianthus Annuus (Sunflower) Seed Oil, Cassia Angustifolia Seed Polysaccharide (Botanical Hyaluronic Acid), Olea Europaea (Olive) Oil*, Pelargonium Graveolens (Egyptian Geranium) Oil, Squalane (Olive Based), Ubiquinone (Coenzyme Q-10), Beta-Carotene

Apply one pump to clean skin daily, in the morning and/or evening. Massage gently into the skin and follow with THE CREAM or NOURISHING OIL.

Denice's Tips

• This SERUM is gentle enough for everyday usage, day or night.
• If you are using a retinol cream at night, you can still use this retinol alternative during the day.
• If you are currently using our PLUMPING SERUM (day or night), you can rotate the WONDER SERUM within your routine, on the same day or on alternating days.
• Layers well over CLARIFYING SERUM!
• Use the PLUMPING SERUM during the day and BAKUCHIOL WONDER SERUM at night for maximum antioxidant benefits.
• Extend the serum down to your neck and décolletage. These delicate areas benefit just as much from its smoothing and brightening properties.