ROUTINEskincare tips

Jell-O Skin: A New Skincare Trend... From TikTok?

Jell-O Skin: A New Skincare Trend... From TikTok?

With social media, new skincare terms and trends are coming out almost every day, telling you that your skin needs to look like glass, dolphin skin, honey… 

Sure, these are unique ways to describe your look and they may sound a little silly, but they all represent a goal we want for our skin: we want a poreless and luminous complexion, with a smooth firmness that bounces back when touched. If we can achieve this look without makeup, even better! 

And what stays firm and bounces back always? Jell-O!


I know, it sounds silly. Jell-O skin? What does a sugary, wiggly block have to do with healthy skin and good skincare?

It all comes down to collagen, the main building block of strong, elastic skin. As we age, our body’s natural collagen production decreases, taking the natural bounce and thickness away from our skin. Our skin also starts to thin out as we age, which can compromise the skin’s moisture barrier and lead to skin dehydration.

Jell-O skin focuses on the way your skin FEELS, with the goal being firm, supple skin that bounces back when touched - like Jell-O! This yummy new skincare term came from TikTok and exploded into popularity after the original video received over 1.5 million likes. 


Because it's easier to prevent something than to cure it, it’s important to protect your body’s reserve of collagen that you already have. Regular use of antioxidant-rich Vitamin C, Hyaluronic Acid, rich moisturizers, retinol alternatives, and gentle exfoliators will protect your skin's collagen structure from external aggressors like damaging UV rays, age-accelerating pollutants, and hormone-disrupting toxins.

Daily use of natural skincare with a high concentration of repairing actives will help you slow down Father Time....and get you closer to that youthful glow of  Jell-O skin!


To maintain a strong skincare routine with organic products full of whole, active ingredients, you can find moisturizers like THE CREAM and our NOURISHING OIL, cleansers like our MOISTURIZING WASH and exfoliators like our DEEP ENZYME CLEANSE and BAMBOO REFINING POLISH, and more on our website.

Our PLUMPING SERUM is chock full of collagen-boosting and protecting Vitamin C, ultra-hydrating Hyaluronic Acid, and a skin-brightening blend of botanicals and vitamins, including Shiitake mushrooms. This serum soothes and protects while brightening and lifting your skin, keeping it youthful, bouncy, and smooth.

Our CLARIFYING SERUM is a fast-absorbing treatment with salicylic acid, extracted from Aspen Bark. This, along with BHAs (beta hydroxy acids) that help shed dead skin cells, unclogging pores, and improving skin tone to get you even closer to that elusive Jell-O skin. 

Last, but definitely not least, we have our BAKUCHIOL WONDER SERUM, a perfect product for achieving the Jell-O feel. It contains bakuchiol, a natural retinol alternative to help prevent and reduce fine lines and wrinkles, MSM to prevent the breakdown of collagen, purslane for reducing redness and retaining moisture, and ceramides to reinforce your skin’s barrier, increase hydration, and plump your skin for a bouncy, elastic feel. 

Layering these serums with the rest of your skincare routine will help deliver intense hydration while evening skin tone and reducing fine lines and wrinkles, giving your skin that Jell-O look and feel that is taking the Internet by storm!